Social Media InTake Form — Panda Rose Consulting Studios, Inc.

General Information

First Name

Last Name

Business Name

Phone/Mobile

Link your website (if applicable)

Let's Talk About Your Business

Answer what you can, these questions help me get to know more about your business.

Tell me about your business. What service(s) or product(s) do you offer, how long you've been in business etc.

What services or products are your specialty?

Where do you conduct business? Locally, Canada Wide or Numerous countries.

Who are some of your competitors?

What makes you better or different than your competitors?

How would you describe your service or products?

For Example:
Product: Comfortable, casual inclusive, luxurious, exclusive, bold etc.
Service: Hassle-free, supportive, honest, fast-acting, hard-working, reputable etc.

When you think of your brand voice what comes to mind?

Here are some examples:

Considerate, simple & bold (think Uber)
Strong, Confident & aggressive (think Harley Davidson)
Positive, friendly, and down-to-earth. (think Coca-cola)
Humorous and masculine (think Old Spice)

Let's Talk About Your Customer

Answer what you can. This helps me get a better understanding of your customers, who we are trying to attract and how I can create content that aligns with your target audience.

What is your target audiences budget?

What is your target audiences company size?

What is your target audiences industry?

What is your target audiences geography?

What is your target audiences needs/wants/interest?

What is your target audiences concerns/fears?

What pain points does your target audience have?

Financial Pain Points - they need to stay on budget

Productivity Pain Points - they need to save time

Process Pain Points - they need something easier to use

Customer Service Pain Points - they need better customer service

Other

Explain how your business solves these pain points

Did we miss anything? Tell me more about your target audience

Final Thoughts

Any topics, social media accounts, services or products that are off limits to talk about?

Additional comments, questions or notes you would like to make:

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